Which social media platforms should you choose for business? | Part Three

Which social media platforms should you choose for business? | Part Three

You should definitely be open to testing advertising on various social networks. You will find pros and cons to each, but you will also discover whether paying to promote your content, your product, your landing pages, or your events ha ..

Which social media platforms should you choose for business? | Part Two

Which social media platforms should you choose for business? | Part Two

Can you answer the following questions? They'll help you figure out which social networks are applicable to your business... Last week, we brought you part one of our three-part series. We began with some common factors businesses ..

Which social media platforms should you choose for business? | Part One

Which social media platforms should you choose for business? | Part One

Ever seen a website or brand promoting a ton of social media platforms where you can engage with them? They’ve got the links all over their website, and they promote their Facebook fan page, their Instagram profile, LinkedIn page, Linke ..

The content creation cheat sheet: writing for the web and social media

The content creation cheat sheet: writing for the web and social media

Let’s cut to the chase: when you’re creating content across your website and social media outlets, focus on your readers. Write for them first, and Google’s robots second. While relevant keyword inclusion is important in terms of s ..

Why you’re MAD to dive into social media without a strategy

Why you’re MAD to dive into social media without a strategy

If you're not active on social media, you're competitors will be! Did you know that on any given day, it is possible to get twice as much reach on Facebook than through advertising on America’s biggest television show? Social media is a ..

 

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