​Comparing a good shop to a bad shop with SEO

​Comparing a good shop to a bad shop with SEO

Cheap SEO and pushy sales people have a lot in common! If you and I were to come up, separately, with a list of the most annoying traits of salespeople, I’d be pretty confident betting that we’d both come up with pretty similar answers. ..

How Google's algorithms identify (and punish) websites that violate guidelines

How Google's algorithms identify (and punish) websites that violate guidelines

Ah, Google. The global technology giant that has grown from a search engine to an actual verb we use in our day-to-day vocabulary (‘Who’s that actor?’ – ‘Hang on. I’ll Google it’). They provide us with not only the biggest and smartest  ..

White hat vs black hat: battle of the SEO techniques

White hat vs black hat: battle of the SEO techniques

Let’s begin with a quick refresher of what SEO is: Search Engine Optimisation helps people find you in the search engines. Optimising your website for the search engines means naturally incorporating certain keywords into th ..

 

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